Analysis of Trans-media Storytelling Strategies

نویسندگان

  • Jeong-Hee Kim
  • Jong-Youl Hong
چکیده

Trans-media storytelling defines the process by which a host of contents that exist synchronically integrate into a larger entity. This is closely linked to the ubiquitous computing environment that has been brought into existence by a diversity of media and platforms. In particular, the urban media premised on a particular space resembles transmedia storytelling in that it realises a large description through multiple individual pieces of content. This paper will analyse the structure and characteristics of trans-media storytelling. First, trans-media storytelling uses space-centered storytelling that reflects the recent trend of storytelling. Second, defamiliarization through complexity of story is the key code of transmedia storytelling. This study will be a discussion about the strategy of urban media.

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

ثبت نام

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Designing Urban Media Storytelling through Greimas’ Narrative Model

This article attempts to establish an urban media storytelling model based on Greimas’ narrative model. Greimas’ narrative model is distinguished into Narrative Schema model and Actantial model. Of course, other contents that reproduced through urban media can also establish storytelling strategies using these. Moreover, it can also be utilized in establishing a storytelling that applies to the...

متن کامل

Analysis of Transmedia Storytelling in Pokémon GO

This study is part of a doctoral thesis on the topic of Hyperfiction: Past, Present and Future of Storytelling through Hypertext. It explores in depth the impact of transmedia storytelling and the role of hypertext in the realm of the currently popular social media phenomenon Pokémon GO. Storytelling is a powerful method to engage and unite people. Moreover, the technology progress adds a whole...

متن کامل

Everyday Storytelling: Supporting the Mediated Expression of Online Personal Testimony

Personal stories make our everyday experiences memorable over time. This paper presents ‘Everyday Mediated Storytelling’, a model of the casual storyteller’s process of capturing, creating and sharing personal mediated narratives. Based on this model, an online authoring and publishing application for sharing everyday rich-media narratives named ‘Confectionary’ was developed. Results from a len...

متن کامل

Transmedia Storytelling: Implicit Consumers, Narrative Worlds, and Branding in Contemporary Media Production

Many concepts have been developed to describe the convergence of media, languages, and formats in contemporary media systems. This article is a theoretical reflection on “transmedia storytelling” from a perspective that integrates semiotics and narratology in the context of media studies. After dealing with the conceptual chaos around transmedia storytelling, the article analyzes how these new ...

متن کامل

Models for Digital Storytelling and Interactive Narratives

Digital storytelling represents a challenging way of creating a bridge between traditional oral storytelling and the form of communication adopted by modern media and information technology. In this paper I introduce a method for categorization of applications and outline a reference model in digital storytelling. The model will be useful for the analysis of existing, and the development of fut...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

ثبت نام

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

عنوان ژورنال:

دوره   شماره 

صفحات  -

تاریخ انتشار 2012